WACO, TX — Dairy Queen is launching a new subscription program to provide families with fun moments and treats this summer.
The company hopes to create the feel of a DQ experience outside of its stores with its "Box of Happy."
Families who sign up for the program will receive a box in June, July and August.
Dairy Queen believes families want more unique experiences instead of just more stuff, so they hope to meet that demand with these boxes.
The "Box of Happy" themes include: Camp-in, Water Park and Road Trip.
Activities include a built-in campfire, splashdown book, road-trip activities and more.
Each box contains a $10 gift card for the Summer Blizzard Menu, so families can explore new treats and flavors while enjoying the box activities.
To learn more and sign up to receive the Dairy Queen "Box of Happy," go to their website.
