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Family-owned business aims to grow on Elm Avenue through COVID-19 pandemic

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Posted at 12:18 PM, Nov 06, 2020
and last updated 2020-11-14 08:59:30-05

WACO, TX — A family-owned business has been working hard through the pandemic to expand. One goal, to grow alongside East Waco.

"We are getting more people who are venturing out to East Waco and coming to see what a jewel it is," said owner Carla Dotson.

In 2017, Boardwalk on Elm started as a small business.

"It's just-family owned, so it's me, my husband, and my daughter."

With East Waco picking up, Dotson decided to invest in her business now more than ever.

"We put an awning here. We are not open at night yet until this area develops, and then we will be open in the evening but since we put this up, we've had more people come."

They plan to officially open the area they expanded when East Waco is more developed but for now, they have their current red food truck and a second one in the works. Dotson says the pandemic allowed their name to be heard a lot more across Waco.

"With the pandemic, it looks like people found us more when they were looking for take-out food and what's available."

A local East Waco woman says its business owners like Dotson that give hope to the East Waco community.

"I feel like we need to support our black-owned businesses, and I am really proud of what she is trying to do. I see there is so much going on Elm Street and I am happy to see that," said local, Diana Williams.

Next time you stop by their bright red food truck, you may want to try some of their tasty food like, "the Cheeseburger link, couple of short ribs, French Fries and a drink."

If you would like to check them out, they are open Tuesday through Friday from 11 a.m. to 6 p.m. and Saturday from 11 a.m. to 3 p.m. You can find them at 904 Elm Avenue, right in front of the East Waco Library.